In contemporary football, success is determined not only by the prowess of players on the field but also by the efficiency of the staff supporting them off the field.
This season at Manchester United (Man United) serves as a prime example.
There’s a discernible gap between Man United’s on-field performance and its off-field management, which might be attributed to recruitment choices.
A case in point is West Ham, which has seen a significant shift in its fortunes since Tim Steidten started overseeing its transfer activities.
Recently, The Independent reported that Man United is eyeing Atletico Madrid’s sporting director, Andrea Berta.
Berta, who has been with Atletico since 2013, initially as a Technical Director and subsequently as Sporting Director since 2017, is believed to be on the radar of Tottenham Hotspur and Paris Saint-Germain (PSG) too.
The 51-year-old Italian’s tenure with the Rojiblancos has been notable, but there’s speculation that he might be ready for fresh challenges.
Man United, Tottenham, and PSG all present unique opportunities. While the nature of PSG’s recruitment has been criticized for its unsustainability, Man United is amidst whispers of a potential takeover.
Tottenham, with its current upward trajectory, might be the most enticing option for Berta.
It’s yet to be seen where Berta sees his future, but his decision could have a ripple effect in shaping the destiny of these top European clubs.