JD Sports Fashion has upgraded its American trading venue to the OTCQX Best Market, reinforcing the growing strategic importance of North America to the FTSE 100 retailer.
The Manchester-based sportswear group began trading on the OTCQX market under the symbols JDSPY and JDDSF, having moved up from the lower-tier Pink Limited Market.
The upgrade provides US investors with enhanced access to JD’s shares through a market segment designed for established international businesses meeting higher financial and governance standards.
The OTCQX market is operated by OTC Markets Group and serves as a platform for international companies seeking greater visibility among US investors without pursuing a full US stock exchange listing.
Companies listed on recognised overseas exchanges can satisfy OTCQX disclosure requirements using their home-market reporting, provided they meet standards relating to financial performance, corporate governance and regulatory compliance.
The move carries particular significance given that the US has now become JD’s largest regional market, accounting for 38 per cent of group revenues.
Through a series of acquisitions over the past decade, JD has built a substantial North American footprint spanning more than 2,500 stores across its JD Sports, Finish Line, Hibbett, Shoe Palace and DTLR banners.
JD reported revenues of £12.7bn for the 52 weeks to January 31, 2026, generated from a global network of approximately 4,900 stores across 51 countries.
The company remains one of the world’s largest retailers of branded sports fashion and athletic footwear, stocking products from Nike, Adidas, New Balance, Asics, On Running, Hoka and The North Face, alongside its own private-label ranges.
The OTCQX listing move signals JD’s continued ambition to broaden its shareholder base in North America as its US business grows in scale and strategic importance.