New Jersey Law Firm Schenck Price Turns To LexisNexis AI Tool To Sharpen Competitive Edge

Schenck Price, a full-service law firm based in New Jersey, is deploying Lexis+ with Protégé to support higher-quality legal work and strengthen client relationships.

The firm operates in the competitive Northern New Jersey and New York metro market, where standing out against larger rivals requires both strategic investment and reliable technology.

LexisNexis sat down with John Ursin, Managing Partner at Schenck Price, to learn how the firm is using legal AI to strengthen client service and daily legal work.

Ursin identified trust as the central factor in the firm’s decision-making process when evaluating which legal technology partners to commit to.

“When it comes to choosing where to invest our resources in the tech space, it boils down to one word: Trust,” said John Ursin, Managing Partner, Schenck Price.

Ursin was direct about the challenges of navigating a market now crowded with competing AI vendors, many of which make ambitious promises that are difficult to verify or substantiate.

“The market is flooded with legal AI companies who make many promises. We needed to partner with LexisNexis due to its unmatched relationship with the legal sector and its long track record of providing the very best legal tools,” Ursin said.

Attorney-client confidentiality was a key concern during the evaluation process, with Schenck Price placing significant weight on whether a technology partner could meet the profession’s strict ethical obligations.

The firm also prioritised confidence that its chosen partner could keep pace with the rapid pace of innovation that continues to reshape the legal technology landscape in 2026.

LexisNexis worked closely with Schenck Price on training and enablement, helping support adoption through both foundational onboarding sessions and smaller, practice-specific training tailored to individual teams.

The partnership reflects a broader trend among mid-sized law firms that are moving beyond general-purpose AI tools and seeking solutions built specifically for the legal sector’s unique demands.

Schenck Price’s approach highlights how regional firms are increasingly competing on technology as well as expertise, using purpose-built AI platforms to close the gap with larger national practices.