Over the past few years, Andrew Tate has elevated to household name status.
His unrestrained, macho-manic, and blatantly misogynistic attitudes have made him a hot topic in the media and on social media.
Tate was recently detained on suspicion of rape, human trafficking, and organising a gang of criminals.
He frequently portrayed women as men’s property in the online content he posted prior to these events, equating them to animals and status symbols.
In a recent survey, the British advocacy organisation HOPE not hate asked 1,200 participants between the ages of 16 and 24 about their familiarity with well-known public figures.
According to research by HOPE not hate, boys between the ages of 16 and 17 knew more about social media celebrity Andrew Tate than they did about UK Prime Minister Rishi Sunak.
A closer examination of some of the more minute aspects reveals an odd image of the enormous influence social media has on the opinions of young people.
Girls between the ages of 16 and 17 reported having negative feelings towards Tate in at least 82 percent of cases.
Only 26% of the participating boys were of the same opinion.
This is probably due to his extravagant lifestyle and egotistical online character, which young boys can mistake for self-assurance and accomplishment.
Rishi Sunak has operated fairly under the spotlight while making some questionable judgements about trans rights and education, in contrast to his predecessors who were outspoken about their policy choices regardless of how bad they turned out to be.
Yet, it is evident from the statistics provided by HOPE not hate that cultural narratives online have a greater ability to sway and capture the attention of youngsters than individuals in positions of political leadership do.